General Motors South Africa increased their sales figures in the January to December 2014 period, revealing a significant increase in volume as compared to 2013.
According to official figures, just over 9.9 million GM vehicles of various brands – including Chevrolet, Opel, GMC and Buick – went to new owners last year.
Locally manufactured Chevrolet Spark range saw a rise of 25% in sales figures, which includes six derivatives from the utility-oriented Spark Pronto to the funky Spark Black & White Edition, saw sales increase by 25% in 2014, compared to the previous year.
General Motors South Africa Vice President of Vehicle Sales, Service and Marketing, Brian Olson, said:
“The fact that the Chevrolet Spark continues to find favour amongst South African consumers is a testament to its suitability to the market.
“Spark, which touts affordability as one of its most important attributes, remains a key product within the Chevrolet portfolio, which in its own right serves to introduce new, especially younger first-time buyers, to the Chevrolet brand.
There are a number of new products coming from GM this year on a global scale Such as the new Opel Corsa and Mokka small crossover, as well as one or two Chevrolet’s are set to make its way in the market.